The purpose of this role is to deliver regular reporting for Digital Marketing channels and campaigns, as well as audience, attribution and CRO (conversion rate optimisation) analysis.
Job Description:
Job Title: Graduate Trainee - Online Reputation Management
Traineeship Tenure: 6 months (with the possibility of securing a full-time role post completion, based on performance)
Location: Mumbai
Working Mode: 5 days working, from office (On-site)
Key Responsibilities:
* Monitor and review user comments, suggestions, feedback, and complaints across social media handles and digital platforms, both manually and through ORM tools. * Respond promptly to negative comments and complaints within defined turnaround time to ensure a positive user experience. * Build brand awareness by addressing user queries and maintaining a positive online perception. * Acknowledge compliments and highlight positive feedback on brand social media pages and utilize social listening tools effectively for monitoring and response management. * Categorize data and prepare daily, weekly, and monthly ORM performance reports. * Analyze audience feedback and provide insights to help improve brand positioning and customer experience.
Qualifications Required:
* Graduate or UGC-approved Diploma holder in Mass Media, Marketing
* Communication, Advertising, or related fields.
* Certification in Digital Media, SEO, SEM, or E-commerce will be an added advantage.
Location:
India - Maharashtra- Mumbai - Andheri East - The Square - Level 8
Brand:
Dentsu Creative
Time Type:
Part time
Contract Type:
Consultant